Once your mass email has been sent through Eventtia, you can access the statistics to analyze its performance. This includes key metrics such as open rate, errors, and delivery status.
Here's how it works:Step 1.
- Go to the module Communications, and then Mass Emails.
-
Choose the message you would like to analyze by clicking the three dots located in the upper right corner of each card, followed by selecting the magnifying glass icon.
Step 2.
-
Once in the message, click on the blue "Show statistics" button.
- You will then see a graph displaying the performance of all emails sent during your mass mailing campaign. This graph provides insights into the following:
- General: An overview of the mass mailing
- All: he status of all emails, including those that are "pending"
- Open: The status of emails that have been "opened" along with their opened dates
- With errors: Emails that encountered errors during the sending process
- For more detailed information on the status of each message, simply click on the "All" tab. This will provide you with the sending details for each individual message. If you need to resend a specific message, you can do so easily by clicking the paper plane icon next to the corresponding address line.
- To quickly access sending errors, navigate to the "With errors" tab. Here, you will find a comprehensive list of all messages that encountered sending issues, along with details on the specific types of errors for each message.
- Bounced: These are emails that could not be delivered and were returned by our mail servers. This occurs when the recipient's server does not recognize the original mailing address or its domain name (e.g., @eventtia.com). To minimize the chances of encountering bounced emails, we recommend reading the following article: How to Customize the Sender Email Address in Eventtia.
- Dropped: These emails are intentionally rejected by our distribution system for several reasons, which may include:
-
- The recipient has marked the email as SPAM.
- The recipient's email address is invalid.
- The email was flagged as SPAM by the recipient's email system due to certain characteristics, such as excessive use of large text in the subject line or an abundance of images that may be perceived as overwhelming or spam-like.
- Correct the misspelled email address : You can now edit the email address that was incorrect (misspelled or mistyped) before resending it.
